I GOT BARS. I GOT BARS. I GOT BARS.
This is a common phrase when it comes to rap. The terminology is a consice way of telling people I rap and I’m good at it. However the three words take on a life of their own when affiliated to Brute Camp. Brute Camp is a two member Hip Hop group comprised of NYC rappers Profit and King Sleeps.
Prophit met King Sleeps in the Winter of 2005 at the Brooklyn Woods Workshop, at that point Brute Camp was formed. I GOT BARS became the mantra.
Profit is from Venezuela, raised as a kid in Colombia and moved to the United States in the summer of 1991 at the age of seven. King Sleeps, Born in Brooklyn, NY into a musical household, Sleeps began developing his craft at the tender age of seven.
In the hip hop culture it is imperative to stand out and be noticed. This is true when it comes to Brute Camp. Their music weighs on the side of brash and in your face, with songs like Overrated and Shake and Twerk. The two members who are very much different on the surface combine to make a perfect match in music and business. Profit who is affectionately known as Proph takes standing out very personal. The start of the I GOT BARS apparel line with everything from Neck ties to T-shirts has been pushed by Proph and Sleeps. There’s not a place Proph or Sleeps has been seen without thitm repping their brand. When asked How did the idea of I Got Bars come about? Proph answered ” The idea I Got Bars came about to make a point that listeners were not too interested in the lyrics or the message that a song had so we incorporated I got bars into clothing were audience could see what we were really are about.
Proph also states coming to the USA in 1991was imperative for his families survival. During them years, it was heavy poverty and a high crime rate percentage, Pablo Escobar era.
Both crew members agree it was a great idea to bring out I GOT BARS to the public eye. The rationalization is since people don’t want to hear it or know about it they will have to see it. They go further and believe it brings a lot musicians together in different genres. I Got Bars apparal can be seen on the likes of celebrities such as Wyclef, swizz beats, Remy Ma, 50cent, Benzino, Joell Ortiz, Keith Murray, KRS One, Mc Lyte, Black Rob, Murda Mook, Fred the Godson, Producer illmind, Chris Rivers, Cory Gunz, Papoose, Charlie Clips, Cassidy and more.
Brute camp’s drive comes from being lyricists and artists that enjoy story telling in a music form. The listener can hear the message and visualize what is being presented to them.
To shine light on their music, Brute Camp has numerous music videos, songs streaming on SoundCloud and other internet resources. In all fairness, their stamp I Got Bars is better known than the groups official name which is BRUTE CAMP. My job as a journalist and writer is to bring awareness and inform individuals of what they should be tuned in to. BRUTE CAMP. The music should be listened to for entertainment, lyrics and visual storytelling.
When you think of real Hip Hop think of BRUTE CAMP and know they Have Bars.
Follow them on IG @Brute_Camp
Written by Sugarhill Sky.
*No funds were given or services bartered for this write up.
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